Online advertising is more important than ever, so we use Google Ads to ensure we are getting our communities in front of as many qualified prospects as we can. Google Ads runs on a pay-per-click model meaning we pay every time a user clicks on one of our ads. Since Google is one of Horizon's most dominant lead sources, we want to break down our ads for you. In this video, you will get a general overview of how Google Ads works, along with examples of our ads and how we can optimize them for best results.
If you have any further questions, please reach out to marketing@horizonra.com.
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